@howdytherebear
Project Overview
Project Overview
Project Overview
Brand: @howdytherebear
Industry: Lifestyle/Pet Content
Timeline: March 2025 - Present
Role: Founder, Creative Director, Community Manager
My Approach
My Approach
My Approach
Strategy
Strategy
Platform-native content tailored for Instagram's algorithm. Focused on genuine moments, built community through consistent brand voice and active engagement. Adapted trending formats while maintaining authenticity.
Strategy
Platform-native content tailored for Instagram's algorithm. Focused on genuine moments, built community through consistent brand voice and active engagement. Adapted trending formats while maintaining authenticity.
Growth
Growth
Prioritized building genuine relationships over vanity metrics. Implemented strategic posting times and trending audio. Created content based on community feedback. Fostered two-way conversations rather than broadcasting.
Growth
Prioritized building genuine relationships over vanity metrics. Implemented strategic posting times and trending audio. Created content based on community feedback. Fostered two-way conversations rather than broadcasting.
Visual Identity
Visual Identity
Developed recognizable visual style with consistent colors and composition. Maintained brand consistency across all content while encouraging user-generated content. Created authentic integration strategies for sponsored posts.
Visual Identity
Developed recognizable visual style with consistent colors and composition. Maintained brand consistency across all content while encouraging user-generated content. Created authentic integration strategies for sponsored posts.
Brand Collaborations:
MiLB
Fi Collar
Native Pet
Northwest Naturals
Woof
Victor
March - July 2025:
2M
2M
Total Likes
Total Likes
10M
10M
Views
Views
40K
40K
Followers
Followers
Last 30 Days:
350K
350K
Total Likes
Total Likes
4M
4M
Views
Views
6K
6K
Followers
Followers
Click to see for youself!
